Case study · a leading retailer

1,300+ people already had the analytics.
Caisy put them a question away.

A strategic partnership with a leading retailer — a chain with 2,000+ stores — to put customers at the heart of decision-making, enable supplier collaboration, and monetise the data asset to fund the engagement.

No. 1

the platform’s most-used application — within two weeks

450+

users onboarded, and rolling out

~7x

weekly questions, within weeks of launch

400+

questions a week — top ten users alone

The platform, multiplied

Usage exploded within weeks of launch.

basket affinity·tourist promotions·branch expansion·asked in local language

The deployment, in numbers

>100%

ROI per annum

1,300+

platform users · ~135 daily

3,000+

reports run daily

69

subscribing suppliers

94%

user satisfaction

100%

data granularity, refreshed daily

Two thousand stores, one analyst queue

The group trades hypermarkets, supermarkets and minimarkets. Every commercial decision needed a number, and the numbers came from one place: a central analytics team working through a request queue. Per-seat BI licensing meant access was rationed. When two teams calculated the same figure differently, meetings argued about the data instead of the decision.

One harmonised model

POS, loyalty, promotion, supply and store data across all three formats, with governed metrics.

The insight suites in production

Business, customer, promotion, assortment, segmentation and export — used daily, for years.

Then Caisy on top

Every report became a tool it can call — in Teams and on the web, multilingual.

Suppliers behind the wall

69 manufacturers subscribe to permissioned insight on their own categories.

The engagement

Strategic alliance

aligned objectives and operational coordination

Dedicated team

bridging buyers and suppliers

Certified

ISO 27001

Scope

sales, margin, inventory, promotion, assortment, budgets and targets, segment builder, personalised attribution and third-party data — the full trading agenda

Leading-edge insight, funded by suppliers

Suppliers subscribe to permissioned insight on their own categories — at a leading retailer, 69 manufacturers pay today. Enabling one is a permission, not a build: revenue starts with the first agreement.

Suppliers pay

A premium tier above the data they already buy.

Costs are clear

No seat tax — one price, everyone on board.

Self-funding

Supplier revenue covers the platform cost.

Profit contributor

Beyond break-even, insight becomes income.

The question changes from “what does it cost?” to “what does it return?”

In their own words

The datasapiens platform is highly efficient and flexible for future addition of insight modules. Their team of experts is very responsive and understanding. Great solution, great people.

Wara Chabthanom

Managing Director, CSS

Thanks to datasapiens’ user-friendly analytics platform, we leverage our internal data and make data-driven decisions. We can also share insights with our suppliers.

Michaela Táborská

Marketing Director, BENU

With datasapiens, our partnership fit perfectly for our transformation services, enabling us to provide retailers with fresh and enhanced value addition.

Carlos Fernández

Partner, Together Business Consulting

datasapiens is a perfect fit, with exceptional solutions that convert disparate data into actionable insights, enabling retailers to win against the competition.

Carlos Delgado

Founder & Partner, Strat Hunters